Rolex GMT-Master II Listing: $23,999 Rolex NEW 2024 GMT-Master II “Pepsi”. This headline alone speaks volumes about the enduring appeal and significant value of the Rolex GMT-Master II 126710BLRO, affectionately known as the "Pepsi." This article will delve deep into this iconic timepiece, exploring its history, design, features, and current market value, while also touching upon related models and their collector appeal. We will examine the allure of the "Pepsi" bezel, the nuances of different GMT-Master II generations, and the factors influencing the price of both new and pre-owned models.
The Rolex GMT-Master II 126710BLRO, with its striking two-tone blue and red Cerachrom bezel, represents the pinnacle of Rolex's sport watch collection. Its $23,999 price tag reflects not only the inherent quality and craftsmanship of the watch but also its status as a highly sought-after collectible. Understanding this price requires a journey through the history and evolution of the GMT-Master line, and a deep dive into the specific features that make the 126710BLRO so desirable.
A Brief History of the GMT-Master and its Evolution:
The story of the GMT-Master begins in the 1950s, a time when Pan Am, the pioneering international airline, needed a robust and reliable watch that could simultaneously display two time zones. Rolex answered the call, creating the first GMT-Master reference 6542 in 1954. This initial model featured a simple, functional design with a rotating bezel and a 24-hour hand. Subsequent iterations, such as the iconic GMT-Master 1675, introduced improvements in durability and aesthetics.
The GMT-Master II, first introduced in 1983 (reference 16760), represented a significant leap forward. This model incorporated an independently adjustable 24-hour hand, allowing for setting a third time zone, and improved the overall functionality of the watch. This marked a crucial step in the evolution of the GMT-Master, paving the way for the modern models we see today.
The introduction of the ceramic bezel, known as the Cerachrom bezel, marked another major milestone. The Cerachrom bezel, introduced in later models, offered superior scratch resistance and fade-resistance compared to the aluminum bezels of earlier models. The vibrant colors of the bezel, particularly the iconic "Pepsi" combination of blue and red, became instantly recognizable and highly sought after.
The Rolex GMT-Master II 126710BLRO "Pepsi": A Detailed Look:
The 126710BLRO, the subject of this article, embodies the culmination of Rolex's GMT-Master lineage. Its 40mm Oyster case, crafted from robust 904L stainless steel, provides exceptional durability and water resistance to 100 meters. The iconic "Pepsi" bezel, with its precisely engineered Cerachrom insert featuring alternating blue and red segments, is a signature feature that instantly identifies this model.
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